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Updated 31 Oct 2026
Price signalMedium confidence
This is labelled as a special, but it isn’t unusually low compared with recorded prices.
Typical recorded price: $17.99, duration-weighted across 176 represented days.
L'oréal paris préférence gives you bold, luminous colour full of reflects, that lasts up to 8 weeks. 100% grey coverage. the translucent gel formula, associated with the new shine oil, gives your hair a colour with luminous reflects and intensifies the natural nuances of your hair colour. The shine protect conditioner is enriched with a uv filter and vitamin e to preserve your shine for up to 8 weeks of radiant colour. follow the instruction leaflet inside. Hair colourants can cause allergic reactions. Remember to conduct an allergy test 48 hours before each time you colour even if you have already used colouring products before.
Retailer information can change. Check the packaging for current ingredient and allergen details.
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